On the Couch with M&M | Dhea Bartlett

BUILDING AND MANAGING RELATIONSHIPS

HOW MANAGING YOUR CLIENT RELATIONSHIPS CAN GENERATE REFERRALS

Today we are once again joined by the networking queen, relationship extraordinaire and award-winning distributor of SendOutCards, Dhea Bartlett from Dhea's Ideas who shares her top tips for relationship marketing.

In today’s interview, we discuss the importance of keeping in touch with your clients and what you can do to remain the agent of choice and stay top of mind – no matter what stage they are at in the consumer life cycle. Using the client nurturing system, SendOutCards, Dhea takes us through several examples of how you can provide genuine value to your clients as well as how implementing set relationship marketing strategies will save you time and effort.  

Watch today's episode for tips on how you can utilise technology to help you generate referrals for your business by simply keeping in touch with your clients.

We hope you enjoy this episode, and as always, please feel free to share the post or tag someone you may think will benefit.

We welcome your comments below.

Thank you, M&M

If you'd like to know more about Dhea Bartlett, SendOutCards and some of the networking events that she hosts, visit her website here

https://www.dheabartlett.com/

 

1:20 – Relationship marketing: 80% Relationships and 20% Marketing

1:45 – Creating touchpoints with your clients where you provide genuine value

2:55 – The importance of taking notes and remembering vital conversations with your clients 

4:43 – Send Out Cards: the easy way to manage your relationships

6:30 – Physical cards – bridging the gap between digital and personal

7:30 – Why you should keep marketing activities separate from personal touch points

8: 20 – Set and forget Cards – saving you time and effort

9:16 – The tangible touch appeals to the older generation and millennials alike.

09:56 – Three easy ways to send a card with SendOutCards

12:26 – SendOutCards – personal touch points and mail marketing

13:55 –Relationship Marketing: if you don’t keep in touch, you won’t get results.

14:15- 4 touch points of appreciation, then ask for a referral on the 5^th.

14:50 – Becoming your clients’ agent of choice before they need one.

15:52 – Success does not happen overnight. Try again and be patient.

17:00– Bringing communities together on an appreciation day

18:00 – The Leaky Bucket Syndrome

18:40 – Your clients are your cheerleaders

19: 25 – Think of the big picture when it comes to marketing and take a multi-facet approach